ClearPath Activator

Your next $50K is already in your database.

The average SMB has 100–500 past customers inactive for 12+ months. Reactivating a lapsed customer costs 5–7x less than acquiring a new one. ClearPath Activator is a managed outreach system — email, SMS, and phone — that runs continuously against your past customer list. T2C runs it.

100–500

dormant customers sitting in the average SMB's database

15–30%

win-back rate with a structured reactivation campaign

5–7×

cheaper to reactivate a past customer than acquire a new one

The problem

The numbers above describe a problem that's almost invisible in most businesses: past customers who went quiet — not unhappy, just gone. They've already trusted you with work. They know how you operate. And for a year or more, nobody has reached back out. Meanwhile, you're spending money acquiring new customers who are a harder and more expensive win than re-engaging someone who already liked working with you.

ClearPath Activator turns that dormant list into an active revenue source. T2C runs structured, multi-channel outreach against your past customer base — continuously, not as a one-time campaign — and manages the responses. The tiers below show how that scales, from a clean monthly reactivation campaign at Core, to continuous multi-channel activation with AI outbound calls at Pro, to T2C building segmented strategies with tailored copy per customer type at Elite.

Pricing

Simple, transparent pricing.

One-time installation fee to build and configure your system. Monthly fee for T2C to run it.

Core

Installation (one-time)

$2,500

Monthly

$250/mo

  • List audit and contact validation
  • 1 reactivation campaign per month (email + SMS)
  • Basic tracking report
  • Up to 200 past customers

Pro

⭐ Most Popular

Installation (one-time)

$5,000

Monthly

$500/mo

  • Everything in Core
  • Continuous monthly campaigns
  • Multi-channel outreach (email + SMS + AI outbound calls)
  • Response handling
  • Performance report
  • Up to 500 past customers

Elite

Installation (one-time)

$10,000

Monthly

$1,000/mo

  • Everything in Pro
  • Segmentation strategy + tailored copy per customer segment
  • Full response management (T2C handles all inbound replies)
  • Unlimited list size
  • Quarterly strategy review with campaign refinements

Monthly billing begins only after your system is live and you've signed off.

The math

For a $700K business with 250 past customers at a $2,500 average job, total annual recovery value — revenue reactivated, acquisition cost avoided, and owner time returned — is approximately $110,000.

Pro install recoups in under 3 weeks. Monthly system value ~$9,200 minus the $500 fee = $8,700/month in net recovered value from the first campaign.

Pair with ClearPath Receptionist to make sure every reactivated customer gets through.

Learn about ClearPath Receptionist →